Press Registration

Qualified journalists and bloggers are invited to register for DAC Media Credentials. All requests for press and/or blogger credentials are subject to review and approval.

Press and Analyst registration codes will be sent via email by April 5.  
 
Advance Registration

All media are encouraged to register in advance using the online registration process and assigned code. Media credentials can be picked up at the registration desk in the Solar Atrium of the Austin Convention Center. Media credentials will be distributed during open conference registration hours.  

On-Site Media Registration

All media who have not pre-registered must proceed the Customer Service Counter in the Solar Atrium of the Austin Convention Center. Members of the media must submit all documentation as specified above. Media registrations will be accepted during open registration hours. 

 
For press registration instructions please contact:
Michelle Clancy, Cayenne Communication
Publicity Chair, 50th DAC
Email

50th DAC Media Credential Qualification Guidelines

Pre-Registration is Recommended

As a service to 50th DAC exhibitors and the extended DAC community, DAC provides access and services to members of the media covering the conference.  Media accreditation is limited to those acting in an editorial capacity for relevant print, online, and broadcast media outlets. Publishers/associate publishers, sales, advertising, PR, marketing, market research, technical support staff, independent bloggers, consultants, and exhibiting company personnel are not eligible for full conference press badge credentials, but may be eligible for an independent online media/blogger credentials. Applicants seeking DAC media accreditation must be prepared to provide proof of their professional status per guidelines below:

Full Conference Press Credentials
Traditional Conference Press Credentials are available to reporters, editors, photographers from industry magazines, newspapers, trade publications, along with financial and market analysts. 

• Reporters and editors from magazines, newspapers, trade publications, and wire services must be able to provide a business card and a current masthead that includes their name. Contributing editors and reporters must verify they have been retained to cover DAC by presenting an original letter of assignment.

• Broadcast reporters and producers from news organizations must provide a business card.

• Industry and Financial Analysts from internationally recognized market research firms who track the EDA industry must provide a business card from a recognized analyst firm or research division of a financial institution.

• Freelance writers must be able to provide at least one bylined article published within the last six months and must verify they have been retained to cover DAC by presenting an original letter of assignment. Those who freelance occasionally, and are employed by non-news organizations, are not eligible for media registration.

In addition, DAC may require supporting documentation as summarized below. Journalists registering on-site at the conference should bring all necessary supporting documentation. DAC reserves the right to deny media registration based on its interpretation of these requirements at any time during the pre-registration and on-site media registration process.

Conference Press Credentials Entitle Access To:
• Technical Sessions (Panels, Paper sessions, Special Sessions)
• Designer Track Sessions
• Management Day
• Exhibition
• Keynote Sessions
• Full use of the DAC Press Room and Press Interview Rooms
• Conference Attendees’ Materials, including the Proceedings 

• Birds-of–a-Feather Meetings

Services available in the Press Room:
• Coffee, water, soft drinks
• Light snacks
• Computers, printer
• Wi-Fi access
• Interview rooms
• Exhibitor press kits

Independent Online Media/Blogger Credentials
In an effort to better communicate with, and inform attendees and sponsors, DAC is committed to working with the emerging group of independent reporters and columnists who reach their audiences via blogs, podcasts, video blogs, and other online media. DAC embraces interactions with these innovative communications vehicles, and welcomes this emerging group with no affiliation to established media organizations. The following is a list of guidelines DAC will use in order to decide how to issue independent online media/blogger credentials to independent media and blogger representatives:

• Independent bloggers, exhibitor staff bloggers, independent columnists, and blog consultants from independent online publications (internet-based newsletters who are currently writing about EDA and semiconductor industries) may apply for online media/blogger credentials. Requests for credentials must be submitted via DAC.com.

• To qualify for online media/blogger credentials, independent websites and blogs must have been in existence for at least six months and contain original, dated, industry-focused editorial content, posted at least once every other week. Additionally, the website and/or blog site must have a readership of more than 1,500 unique visitors per month.

• A copy of or an internet link to a current bylined article published in an approved media outlet within the past six months is required.

• Accreditation is granted at DAC’s discretion and media credentials are issued solely for the purposes of reporting, analyzing, and commenting on the electronic design automation and semiconductor industries, industry news events, new products, business developments, and other news associated with DAC.

• Bloggers, online reporters, and editors who are not granted a DAC full conference press badge may be eligible for Online Media/Blogger Credentials.

Independent Online Media/Blogger Credentials Entitle Access To:
• Exhibition
• All events on the exhibition floor – DAC Pavilion
• Designer Track Sessions
• Keynote Sessions
• Full use of the DAC Blogosphere (on the exhibition floor)
• Birds-of-a-Feather Meetings

An upgrade to the Independent Online Media/Blogger Credential is available for a fee of $200.00 to include Technical Sessions, Management Day.

Services available in the Blogosphere on the exhibit floor:
• Relaxing, quiet lounge with quick access to the exhibit floor
• Coffee, water, soft drinks
• Message board
• Computer and printer
• Wi-Fi access  

Access is a privilege, not a right, and DAC reserves the right to revoke this privilege at any time. DAC also reserves the right to deny/revoke credentials to any outlet that publishes objectionable content. Persons issued either the full press or online media credentials are prohibited from advertising sales while at the DAC. All media credentials will be revoked for anyone engaged in sales or solicitation activities.

Press Location: Room 2
Schedule: